Why The Krowd
Krowd treats information like atmosphere around a place: closest to the asset is local lived reality, then operational action, then business stewardship, and finally public accountability. Each strand holds a different perspective, but outcomes only move when they are connected.
Residents, caretakers, and neighbourhood teams are physically on site and can report in real time.
This is the squidgy IoT layer: lived experience, immediate observations, and recurring patterns that sensors alone often miss.
Engineers, contractors, and specialist teams engage with the asset regularly to inspect, diagnose, and intervene.
The solution layer converts local signals into practical actions, sequencing repairs, retrofit pathways, and resident support.
Asset owners and programme leads hold critical information, budgets, and obligations, but are rarely at the asset day-to-day.
The business layer aligns delivery to contracts, investment cases, insurance requirements, and long-term asset performance.
Public-sector partners and civic stakeholders need trusted information but have no physical connection to the asset.
The public layer turns grounded evidence into transparent reporting for policy, compliance, and place-wide accountability.
No single perspective is enough on its own. Krowd's four-strand model connects on-the-ground observations to delivery, investment, and policy so every stakeholder can act from the same timeline.
1. Local signal appears
A resident flags black mould in a bedroom and logs recurring condensation at specific times of day.
2. Solution response is deployed
An engineer investigates ventilation and insulation conditions, then issues a phased remediation plan.
3. Business decisions are aligned
Asset managers approve works, allocate budget, and track whether interventions reduce repeat callouts.
4. Public confidence is strengthened
Aggregated progress is shared with local partners to evidence safer, healthier homes and accountable delivery.
